The Lodging Resource Newsletter: Issue #18, January 2013

Hello again Lovely Innkeepers!

I hope you all had a great Holiday season and started everything off with a bang! Now is the time to get your tushes in gear and do all the marketing things you know you should be doing……….

On that note, this is important if you have a Facebook Business Page (even if you don’t use or don’t use often it often) “Facebook has implemented changes to its text overlay policy for cover photos and News Feed ads for Pages. Starting today, text is limited to no more than 20 percent of an image’s area.” give it a read and then check your banner image/cover photo:
http://sproutsocial.com/insights/2013/01/facebook-cover-photos-text/

And a funny for you innkeepers: Personally I thought this was hilarious, but perhaps even more fun if you could change the neighboring hotel/motels WIFI to this?

486731_449171898461552_904717991_n

Image courtesy of someecards

A Few of our Posts from this past month including a new blog we started “Just on Thing”:

Using WorkFlowy to organize your Bed and Breakfast’s blog posts
http://chefforfeng.wordpress.com/2013/01/08/using-workflowy-to-organize-your-bed-and-breakfasts-blog-posts/

Innkeepers, think before you post…a photo
http://chefforfeng.wordpress.com/2013/01/04/innkeepers-think-before-you-posta-photo/

Leveraging Google Maps for Lodging Part Two
http://chefforfeng.wordpress.com/2012/12/27/leveraging-google-maps-for-lodging/

Just One Thing
http://chieflogroller.wordpress.com/2013/01/03/just-one-thing/

Just One Thing-Buying Fans and Followers
http://chieflogroller.wordpress.com/2013/01/07/just-one-thing-buying-fans-and-followers/

Just One Thing-Twitter Bios
http://chieflogroller.wordpress.com/2013/01/03/just-one-thing-twitter-bios/

Just One Thing-Target Market Identification
http://chieflogroller.wordpress.com/2013/01/15/just-one-thing-target-market-identification/

Forfeng’s Favorite Blog Posts of this past month:

A-Z Tips for Making the Most of your TripAdvisor Listing
http://tripadvisor4biz.wordpress.com/a-z-tips-for-making-the-most-of-your-tripadvisor-listing/

5 Warning signs you’re got troubles at your Bed and Breakfast
http://www.bandbcoach.com/blog-on-how-to-run-a-bed-and-breakfast/bid/90435/5-Warning-signs-you-re-got-troubles-at-your-Bed-and-Breakfast

Year End Review: Making a List. Review of Bookings and Revenue, Part 1
http://www.abouttheinn.com/2012/12/year-end-review-part-1/

Year End Review: Who’s Naughty or Nice? Review of Bookings and Revenue,
Part 2
http://www.abouttheinn.com/2012/12/year-end-review-part-2/

Google Plus Pages Can Now Act Like Real People
http://www.virante.org/blog/2012/12/28/google-plus-pages-can-now-act-like-real-people/

Google+ Communities: What Marketers Need to Know
http://www.socialmediaexaminer.com/google-plus-communities/

How Google+ Communities Benefit Business
http://www.steamfeed.com/how-google-communities-benefit-business/

Finally, You Can Search All Your Tweets Via Twitter
http://searchengineland.com/finally-you-can-search-all-your-tweets-via-twitter-142985

Your Twitter archive
http://blog.twitter.com/2012/12/your-twitter-archive.html

8 Stats Showing Why Your Company MUST Tweet In The New Year [STUDY]
http://www.mediabistro.com/alltwitter/your-company-must-tweet_b33165

Preparing for the New LinkedIn Design: How to Optimize Your Page and Profile
http://www.socialmediaexaminer.com/preparing-for-the-new-linkedin-design-how-to-optimize-your-page-and-profile/

Phone Support For Verification Issues With Google Local For Business
http://searchengineland.com/phone-support-for-verification-issues-with-google-local-for-business-144633

Facebook revamps Nearby: What businesses need to know about the local recommendation tool
http://www.tnooz.com/2012/12/20/news/facebook-revamps-nearby-what-businesses-need-to-know-about-the-local-recommendation-tool/

Facebook To Start Super-Sizing Link Previews In News Feed
http://allfacebook.com/facebook-larger-link-previews_b108480

What Hotels & Restaurants Should Know About Facebook Nearby Upgrade
http://blog.revinate.com/2012/12/what-hotels-restaurants-should-know-about-facebook-nearby-upgrade.html?

21 Pinspirational Ways to Turn Your Pinterest Addiction into Profit
http://www.business2community.com/pinterest/21-pinspirational-ways-to-turn-your-pinterest-addiction-into-profit-0377345#JMzluIPDVfmStxUB.99

The Essential Social Media Acronym Glossary
http://www.mediabistro.com/alltwitter/social-media-acronym-glossary_b34247

12 Ways to End Your Blogging Year With a Bang
http://pushingsocial.com/12-ways-to-end-your-blogging-year-with-a-bang/

31 Must-Read Social Media Blog Posts
http://www.socialmediaexaminer.com/31-must-read-social-media-blog-posts/

Top 20 Social Media Marketing Articles From 2012
http://www.socialmediaexaminer.com/top-20-social-media-marketing-articles-2012/

How to be massively more creative
http://jimsmarketingblog.com/2013/01/03/how-to-be-massively-more-creative/

21 Social Media Predictions for 2013 From the Pros
http://www.socialmediaexaminer.com/social-media-predictions-2013/

—————————————-
**If you have been forwarded this newsletter by a friend or have gotten here by other means and you would like to subscribe to the newsletter, please visit
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or email me at forfengdesigns@gmail.com with the email address you would like to use.

 

About Heather Turner

Innkeeping Tip and Tricks: Please check out some marketing ideas for Inns and B&Bs, Blogging ideas, Facebook Tips and Social Media Tutorials http://chefforfeng.wordpress.com/marketing-for-lodging-resources/
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