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Heather Turner a.ka. Chef Forfeng
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The Food Cost Control Blog- Professional Recipe Model - Forecasting Key ItemsMany companies stop cold once they build a standard food cost recipe model. These operators are happy to see the true food cost of each menu item. They benefit from the ability to see the change in recipe cost totals whenever they update ingredient prices with current purchase data. I recommend a phase two project once the initial recipe model is complete. […]
- Professional Recipe Model - Forecasting Key Items
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Category Archives: How tos
WordPress Themes and Bed and Breakfasts
About a week ago, WordPress.com released a theme specifically geared towards Lodging http://theme.wordpress.com/themes/stay/. Since then I have received over a dozen emails from innkeepers asking what I thought about it for use for a B&B website, so thought I may … Continue reading
Responding to Fruitcake Reviewers
There’s been a ton of talk, articles and blogs about how to respond to online reviews. But not too much on how to deal with Fruitcakes and Trolls. The difference? A Fruitcake reviewer is someone who may have been a … Continue reading
Posted in B&B, Customer Service, How tos, Lodging, marketing, Reputation Management, Reviews
Tagged Business, customer service, Google+, Responding to reviews, Review site, Tripadvisor, Troll, Yelp
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Some tips for Bed and Breakfasts using Linkedin Business Pages
Our last post Linkedin Business Pages and Bed and Breakfasts http://chefforfeng.wordpress.com/2013/03/07/linkedin-business-pages-and-bed-and-breakfasts/ gave you a walkthrough of things you need to make sure you fill out when setting up your B&B’s Linkedin Business page. Here are some additional tips: If you are … Continue reading
Linkedin Business Pages and Bed and Breakfasts
Does Linkedin have value for innkeepers? Absolutely! Can you source guests and advertise updates for your inn on Linkedin? Absolutely! One of the things Linkedin offers above and beyond a personal profile, that Bed and Breakfasts should be taking advantage … Continue reading
Posted in B&B, How tos, Inns, Lodging, marketing, Social Media
Tagged Bed and Breakfast, facebook, Linkedin, lodging, Travel and Tourism
1 Comment
Blog Checklist Worksheet
I developed this checklist awhile back but it’s still current, as I find many people have blogs and use them but haven’t gone through and added some basic information and options. This is how you should feel when your finished … Continue reading
Posted in Blogging, How tos, Lodging, marketing, Social Media
Tagged blogging, facebook, Google Alerts, Google+, Linkedin, twitter
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A tip for innkeepers to leverage the new Faceboook Graph Search
With Facebook Graph Search geared for public rollout soon, it’s important that innkeepers that have Facebook business pages invite ALL their friends and family to be fans of their business pages. In this case it has nothing to do with … Continue reading
Posted in B&B, How tos, Lodging, marketing
Tagged Bed and Breakfast, Business, facebook, Facebook Graph Search, Graph Search, lodging
6 Comments
Innkeepers, are you REALLY leveraging local?
On Monday I had a great interview with Tom Costello, and during the interview he brought up the gentlemen that he had interviewed previously, whose thoughts were that hoteliers (and this relates to any lodging) needs to be spending more … Continue reading
Posted in B&B, Customer Service, Hospitality News, How tos, Inns, Lodging, marketing, Observations
Tagged Bed and Breakfast, breakfast, Business, facebook, lodging, Social Media, Tripadvisor
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