Alltop Hotel Featured Blog
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Heather Turner a.ka. Chef Forfeng
The Food Cost Control Blog- Professional Recipe Model - Forecasting Key ItemsMany companies stop cold once they build a standard food cost recipe model. These operators are happy to see the true food cost of each menu item. They benefit from the ability to see the change in recipe cost totals whenever they update ingredient prices with current purchase data. I recommend a phase two project once the initial recipe model is complete. […]
- Professional Recipe Model - Forecasting Key Items
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- NRN Food Safety
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Tag Archives: marketing
Final Follow Up to Facebook’s New Play to Play
This is a follow up to two posts I did mid summer about Facebook’s Promoted Posts Last one is here http://chefforfeng.wordpress.com/2012/06/08/bed-and-breakfasts-and-facebooks-new-pay-to-play-part-two/ Since then I have the opportunity to play around with the feature through my own fan page and with … Continue reading
Posted in Inns, Lodging, marketing, Observations
Tagged Bed and Breakfast, Business, facebook, marketing, Promotion and relegation, Small business, Social Media, twitter
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Bed and Breakfasts, Steps on Evaluating a Marketing Company
It seems like every day I get a call or email from a friend (who has an inn) or a client who just got solicited by a marketing company wanting to know what the skinny is on a company, I … Continue reading
Do you really know if your violating Facebook’s terms of service?
Unfortunately many social media networks don’t make their terms of service clear. And because using it and setting accounts up is not straightforward and intuitive, many businesses go against the platforms terms of service without even being aware of it. … Continue reading
Posted in Hospitality News, How tos, marketing, Observations
Tagged Apps, Business, facebook, Facebook features, marketing, Terms of service
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Heck, Don’t buy my stuff, BUY MY STUFF!
Yesterday I was at my monthly Chamber of Commerce Ambassador’s meeting and a brief discussion sprang up about the personal side of Facebook. In a nutshell people don’t want to see game posts and sales pitches. Several hours later I … Continue reading
Posted in How tos, Lodging, marketing, Observations, Restauranting, Social Media
Tagged blogging, Business, facebook, facebook fan pages, Facebook features, fan pages, hospitality, Hospitality Marketing, lodging, lodging marketing, marketing, Online Communities, Outsourcing, restaurants, Search engine optimization, Social Media, twitter
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More on Google+ Business Pages for Bed and Breakfasts
This is a continuation of last weeks post: Google+ Business Pages for Bed and Breakfasts http://chefforfeng.wordpress.com/2011/11/11/google-business-pagesfor-bed-and-breakfasts/ Some additional relevant reading about Google+ for Businesses: Connect your Google+ Page to your AdWords campaigns http://adwords.blogspot.com/2011/11/connect-your-google-page-to-your.html From the Google Blog: This week we introduced Google+ Pages, a … Continue reading
Some food styling tips for Bed and Breakfasts
A few notes from a recent B&B conference seminar I presented at. On a personal note I found something extremely interesting while putting together my presentation for the seminar. I went through over 800 Facebook Bed and Breakfast fan pages … Continue reading
Posted in B&B, How tos, Inns, Lodging, marketing
Tagged Bed and Breakfast, Cooking, facebook, facebook fan pages, fan pages, food, Hospitality Marketing, lodging marketing, marketing, Social Media
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Good News for Facebook Fan Page Owners
For almost a year, Facebook has had the option of letting any admin (administrator) of a page, delete the Fan page itself, with no way of getting the page back, even with appeals to Facebook, when it was gone, it … Continue reading
