This is the eleventh in an ongoing series of Inns and Lodging using social media to help their businesses. If you missed the last interview, please visit Q and A with The Beachmere Inn on using social media marketing or for more interviews visit Marketing For Lodging (towards the bottom)
Inn/B&B Name: BROOK FARM BERRINGTON
Address or Location: TENBURY WELLS WORCESTERSHIRE UK
Website Address: HTTP://WWW.BROOKFARMBERRINGTON.COM
Twitter Address: HTTP://TWITTER.COM/NICELITTLEPLACE
Blog Address: HTTP://BROOKFARMBERRINGTON.BLOGSPOT.COM
How long have you been using social media?
SINCE MARCH 2010
Of the social media venues out there, which do you like the most?
Of the social media venues out there, which do you use the most?
Of the social media venues out there, which do you feel you get the most from in terms of actual ROTI (return on time investment) business?
I ONLY USE TWITTER SO TWITTER FOR ALL THE ABOVE, BUT I’M NOT AT ALL SURE IT HELPS MY SEO. I DO FEEL IT HELPS MY BUSINESS BRANDING BUT THE ROTI IS PROBABLY MINIMAL – I’VE HAD FOUR ACTUAL ROOM BOOKINGS THROUGH TWITTER SINCE MARCH
How long did it take you to feel comfortable using social media?
Do you market your property on social media channels? and if so which ones? if not, why not?
YES – BROOK FARM B&B AND SELF-CATERING COTTAGE
If you use social media for things besides advertising, which ones do you use for other aims, i.e. twitter for making connections rather then advertising or a blog to be informative to guests and future guests.
TWITTER FOR PEER SUPPORT, ADVICE AND CHAT
How many hours on average a day do you spend using social media (or per week or per month)?
1 HOUR A DAY
Do you feel the time you have spent using social media has been worth it? And why?
YES BUT MOSTLY BECAUSE I ENJOY IT!
If you’re an inn using social media and you have felt that social media has helped your business positively, send me an email at email@example.com and I’ll pop you over the questions. I’ll be doing at least one feature a week for the I can forsee ongoing future. Cheers!