Unfortunately many of the sites and blogs out there dedicated solely to B&Bs are either offline (many for good) or they have not been updated in a year plus, with a relatively few number of posts on them. After much web browsing, I found not much more in the way of online resources written specifically for B&Bs either, that are not mass marketing articles written by non B&B people, people with no experience in the industry or link farm articles.
There does seem to be a dearth of Hotel marketing blogs out there, but as B&B people know, there is a vast divide between hotel marketing and small lodging marketing. Some of it is applicable and I listed several at the bottom of the post that are crossovers, but most are not.
B&Bs just can’t afford to spend $15,000 a month for a piece of software or a social media monitoring system, unless of course it can make breakfast, answer the phone, never take a day off, change the linens for 8 rooms, as well weeding the flower beds and chatting up potential guests on twitter. Hotel software pitchers, please notice the sarcasm here!
I am neither endorsing or recommending these resources but only listing them, as I have found they have provided useful and helpful, marketing and other operational advice to B&Bs.
Blogs and Sites:
Many (but not all) of the articles in here are written by innkeepers
About the Inn
From Scott at the Brewster House B&B
On twitter @AboutTheInn
On twitter @AcornInternet
The B&B Coach
Susan from 40 Bay StreetBed & Breakfast
On twitter @TheBBCoach
Bed and Breakfast Academy
From Karen at Hopton House B&B
On twitter @HoptonHouseBnB
Bedandbreakfast.com: Innkeepers Resource Library
(unfortunately it seems like the PDFs in this link are AWOL)
On twitter @bnbedition
Forfeng’s Blog: Resources and Marketing for Lodging
On twitter @forfeng (yes that’s me 🙂
Guest House Coach
On twitter @GuestHouseCoach
The Innkeeping Blog (from PAII)
On twitter @paiiceo
Lay My Hat (contributed by @latreille24)
Sage Blossom Consulting
Quantum Hospitality Blog
This hasn’t been updated since they moved to Florida, I hope Howard does start writing again, because there are some great articles in the Archives.
Innspiring Forums (these are public, so if you do jump in the conversation you may want to be cautious about what information you put in your personal profile, especially if you are discussing past guests.
PAII forums (you do have to become a PAII member but especially for new/beginning innkeepers, the forums alone are worth the membership price)
While these are primarily aimed at hotels, there is enough cross-over where the posts can be applicable to B&Bs as well and some of them Do work with B&Bs.
Alain Classe (visit the categories across the top)
On twitter @AlainClasse
on twitter @AreMorch
Daniel Edward Craig
On twitter @dcraig
On twitter @iVisitorGuide
On twitter @reviewpro
If you have come across additional sites that you have found helpful or even particular or specific articles, please let me know in the comments and I will add them to the list. Thank you and Cheers!