Tag Archives: Social Media

How to Write a Social Media Strategic Plan for Bed and Breakfasts

For many businesses, including B&Bs, writing a strategic plan for their business is not high on their priority list, but it should be! Writing a strategic plan for social media in this digital age is now an absolute must! If … Continue reading

Posted in B&B, Blogging, Facebook, Hospitality News, How tos, Lodging, marketing, Observations, SEO, Social Media | Tagged , , | Leave a comment

Innkeepers, Thinking of running a social media contest?

Thinking of running a social media contest? Before you do make sure you check out contest guidelines, and make sure that what you want to do is legal in your state. Each social media platform has different rules and regulations … Continue reading

Posted in B&B, Facebook, Hospitality News, How tos, Lodging, marketing, Social Media | Tagged , , , , , , , | Leave a comment

Ideas for Bed and Breakfasts using Video and Live Streaming

One of the most common questions I have been getting recently is what kinds of things can B&Bs use for both video projects, and for content for live streaming video. Video is HOT and I don’t expect it to be … Continue reading

Posted in B&B, How tos, Inns, Lodging, marketing, Social Media, Story | Tagged , , , , | Leave a comment

The Bed and Breakfast Industry has a problem and it needs some TLC from its Innkeepers

Statistically for every new B&B that opens, two close, plus a combination of the threat of Airbnb, an aging innkeeper population, and the fact that innkeeping as a profession is not something most people (and more importantly millennials) are thinking … Continue reading

Posted in B&B, General Rants & Raves, Lodging, marketing, Observations, Reputation Management, Reviews | Tagged , , , , | 3 Comments

Bed and Breakfast Associations and Social Media Part Two

In this second post about B&B associations using social media, I’ll cover associations use of blogs, Twitter, Youtube, Pinterest, Google+ and Linkedin. I’ll follow up with another post next week with some suggestions on how associations could increase the use … Continue reading

Posted in B&B, Hospitality News, Lodging, marketing, Observations, Social Media | Tagged , , | 1 Comment

Pros and Cons of Social Media for Innkeepers-Twitter

This is the third in a series covering social media pros and cons for innkeepers, following will be Linkedin, Google+, Pinterest, Facebook and Instagram. Please check out the first one in the series: Pros and Cons of Social Media for … Continue reading

Posted in B&B, Lodging, marketing, Social Media | Tagged , , | 3 Comments

Bed and Breakfasts Need to Do Some Digital Housekeeping!

Innkeepers, when was the last time you looked, REALLY LOOKED at your website, especially your home page? And checked it? And checked the whole site? I have a project I am working on for a lodging organization, it includes going … Continue reading

Posted in B&B, General Rants & Raves, Hospitality News, How tos, Inns, Lodging, marketing, Observations, Social Media | Tagged , , , , | 5 Comments