Tag Archives: lodging

Branding, Marketing and the Internet for Aspiring Innkeepers. Part Two

This is part two of a series based on a recent session I did for Aspiring innkeepers at the recent Mid-Atlantic Innkeepers Conference in Virginia. Part One can be found here. Slide 10 was on utilizing your business cards and … Continue reading

Posted in B&B, Customer Service, Hospitality News, How tos, Lodging, marketing, Observations | Tagged , , , | Leave a comment

Innkeepers, Are you losing your identity?

As innkeepers, your lives are public, they need to be. Guests do like to know who they are staying with generally, it’s an integral part of the B&B brand. And while not every innkeeper has their names and photos on … Continue reading

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Bed and Breakfasts Need to Do Some Digital Housekeeping!

Innkeepers, when was the last time you looked, REALLY LOOKED at your website, especially your home page? And checked it? And checked the whole site? I have a project I am working on for a lodging organization, it includes going … Continue reading

Posted in B&B, General Rants & Raves, Hospitality News, How tos, Inns, Lodging, marketing, Observations, Social Media | Tagged , , , , | 5 Comments

Airbnb, should innkeepers beat em or join em?

 I would say do both. Facts: Airbnb isn’t going away. They are getting and probably will get, a lot more funding in the future. Airbnb renters are basically stealing guests from lodging facilities that are paying rooms & meals taxes, … Continue reading

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How Innkeepers can Leverage Youtube’s Photo Slideshow Option

Early last year (date to the best of my knowledge) Youtube rolled out the ability to upload photos and turn them into a video/slideshow. I think video is incredibly important for innkeepers, but may be cost prohibitive for many and … Continue reading

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Is Chamber membership worth it for Bed and Breakfasts?

One answer, Yes and No. It depends on the Chamber of Commerce. I get this question frequently, especially from people just opening up B&Bs for the first time. I just got this question again last night and decided to finally … Continue reading

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Updated List of Bed and Breakfast Marketing and Operations Resource Sites and Forums

I am neither endorsing or recommending these resources but only listing them, as I have found they have provided useful and helpful, marketing and other operational advice to B&Bs and other lodging facilities. If you have come across other blogs … Continue reading

Posted in B&B, Hospitality News, Inns, Lodging, marketing, Observations | Tagged , | 3 Comments